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25 Jul
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24 Jul
Building A Quality E-mail List
This is the first of four entries in our e-mail marketing blog series. Without a quality recipient list, an effective e-mail campaign is difficult, if not impossible, to execute. For every additional year, a company loses 25 percent of its e-mail subscribers. To avoid such unpleasant turnovers in your e-mail list, here are the dos […] -
23 Jul
“Your move, Instagram” – Mobli
Move over Instagram. There’s a new photo-sharing app in town and it is bound to change the game in the already revolutionary photo-sharing app marketplace. Mobli is available for iPhone users, Android users and even you loyal Blackberry users out there. (Instagram is not available for Blackberry users at the moment.) Mobli lets you view […] -
16 Jul
The New Foursquare Is Here: Where Will You Check-Into?
The updated Foursquare has made a fantastic app even better. The app has now been streamlined to three simple tabs; Friends, Explore, and User. The Friends tab now lets you like and comment on activity just as you do on Facebook and Twitter. ‘Explore’ is a nifty new tab which allows you to find friends, […] -
09 Jul
This Week’s Top News: Turn Your TV Into A Smartphone; Facebook Testing a ‘Want’ Button
Every week we scour the news for the latest headlines in advertising, social media, and new products. Here are this week’s biggest stories for the week of July 2nd to 8th. Turn Any TV Into A Smart One With This Gadget A new gadget called the Pocket TV has the ability to convert your television […] -
05 Jul
Live Facebook News Feed: Dig’em Frog Wants Kellogg’s® Honey Smacks® cereal
You’ve liked brands, you’ve written on their wall, and coming soon, you’ll “want” some of the products they have to offer. The ubiquitous social networking site has been rumored to be testing a “Want” button that will allow brands to gauge how desirable their products are. This is another stride that both Facebook and retailers […] -
26 Jun
Using Songs In Advertisements The Right Way
The Black Keys’ suing Pizza Hut for using a rendition of their song “Gold on the Ceiling” to advertise their pizza is not the first time an artist has voiced distaste over their song’s use in a commercial and definitely it won’t be the last. When used in the right time and context, a song […] -
20 Jun
Jump on the Pinterest Bandwagon!
There have been many emerging social networks in recent years, but Pinterest is definitely one to take notice of. Started in 2010, Pinterest did not take off immediately, but as soon as it caught on its growth became the fastest in social media history. According to an article by Gayle Falkenthal featured in the Washington […] -
09 May
How to be a Hit on Instagram
Attention all iPhone and Android users: If you haven’t made an account on Instagram, then you probably should, especially if you love photos. That’s what Instagram is all about, sharing photos. You may be groaning about another social media website and more photo sharing, but what makes Instagram so special is that you can apply […] -
04 May
Facebook Offers an “Offers” Tab
On somewhat of a limited basis, Facebook is unveiling their new ‘offers’ tab. Offers are free for administrators to create and share but are only available to a small number of local business pages. Offers are a great way to drive new people to your business and to engage your customers. They also encourage people […]