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18 Feb
2014: The Year of Mobile
Seeing how the mobile explosion will affect your marketing campaign and your business is not simply a matter of building a mobile-friendly website. Rather, it is a question of understanding how this shift towards mobile communications ultimately affects every corner of business, marketing and consumption. Marshall McLuhan once suggested that “the medium is the message,” […] -
09 Jul
This Week’s Top News: Turn Your TV Into A Smartphone; Facebook Testing a ‘Want’ Button
Every week we scour the news for the latest headlines in advertising, social media, and new products. Here are this week’s biggest stories for the week of July 2nd to 8th. Turn Any TV Into A Smart One With This Gadget A new gadget called the Pocket TV has the ability to convert your television […] -
05 Jul
Live Facebook News Feed: Dig’em Frog Wants Kellogg’s® Honey Smacks® cereal
You’ve liked brands, you’ve written on their wall, and coming soon, you’ll “want” some of the products they have to offer. The ubiquitous social networking site has been rumored to be testing a “Want” button that will allow brands to gauge how desirable their products are. This is another stride that both Facebook and retailers […]