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30 Jan
4 Key Ways to Reach Your Goals with Social Selling
Social selling is a powerhouse in today’s purchasing environment. More decision makers than ever before are researching their purchases and making connections on social media platforms. Companies without a social media presence are missing out on valuable opportunities. Done right, social selling allows companies to reap great rewards. Strategically set your social selling initiatives up so that your company reaches […] -
30 May
Which Social Media Network is Right for Your Business?
It’s no longer up for debate: Social Media needs to get thrown into the PR and Marketing mix. Gone are the days when social media networks were considered a luxury reserved for techie companies or businesses destined for a younger consumer market. Companies of all size— from small, neighborhood mom-and-pop shops, to booming, global corporations—have […] -
12 Mar
What Do Your “Likes” Say About You?
According to the AP (London) wire, a recent study worked on in part by Cambridge University researcher David Stillwell says clicking the thumb might say more about you than you want people to know. Facebook says 2.7 million likes are clicked everyday and almost 60,000 US Americans agreed to allow their likes to be accessed […] -
15 Jan
Facebook in the Hot Seat Again
Nowadays, it seems that Facebook can’t seem to distance itself from controversy surrounding modifications and enhancements to its social media service. In recent news, executives have implemented a monetary fee for persons who wish to direct message fellow users who are not considered their “friends” on Facebook. For example, an Average Joe who attempts to […] -
28 Nov
To Vote or Not to Vote…For Facebook, that is the Question.
Within the last week, Facebook has made history again, asking users to vote for the third time in the company’s eight-year existence; but there’s a twist. Facebook users are voting on their right to vote for proposed changes to the social service. Yes, you read correctly, you’re voting for voting rights on Facebook, and if […] -
21 Nov
#HappyTechsGiving! An Honest Reflection of Our Favorite Online Marketing Tools
With Thanksgiving just around the corner, we at Strategis have taken some time to reflect on the things that we are thankful for when it comes to online marketing. From social media management apps to online advertising tools, new developments in web technology have made our jobs much easier as the industry evolves. This is […] -
06 Nov
Election Day 2K12: A Look Into How Social Media Has Captured Our Votes This Political Season
On the dawn of Election Day 2012, we now stare into a political arena that has changed drastically over the last four years. From tweets, to likes, to stumbles, and shares, the art of connecting with voters is completely optimized to capture the attention of our now hyper-connective society. Simply put, when you’re 59-year-old mother […] -
05 Jul
Live Facebook News Feed: Dig’em Frog Wants Kellogg’s® Honey Smacks® cereal
You’ve liked brands, you’ve written on their wall, and coming soon, you’ll “want” some of the products they have to offer. The ubiquitous social networking site has been rumored to be testing a “Want” button that will allow brands to gauge how desirable their products are. This is another stride that both Facebook and retailers […]