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05 May
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26 Apr
Social Plugins into Online Shopping
Many companies have integrated social media into their advertising campaigns. The Levi’s brand however, is the first to introduce social plugins into their online shop. By doing so, Levi’s has created a “social shopping experience.” Online shoppers can choose to “shop socially” and customers can share Levi’s products with their friends, “Like” them, or find […] -
21 Apr
it’s all about rhetoric
Big changes this week – in social communications terms – or not. Both Facebook and Google have upgraded popular business features. This week launches Facebook’s strategy for “Like” v. “Fan” And Google announced the renaming of their Local Business Center to Google Places. Of course these products are not exactly the same as their more […] -
08 Apr
You Have 0 Fans
written by Pam Maloney (@pmaloney) It’s a big moment when South Park mocks you (. . . is that still true?) The notorious show now in it’s 14th season has taken stabs at virtual gaming buffs, Guitar Hero worshipers and hippies in addition to highlighting the misfortunes and hilarity of a multitude of dead and living celebrities […] -
02 Apr
Facebook Adds Community Pages
In addition to the page and the group page, Facebook now has community pages. This function will separate the brands and businesses from pages like MY SISTER SAID IF I GET ONE MILLION FANS SHE WILL NAME HER BABY MEGATRON, and I hate it when I flex and my shirt rips. If the community page gets thousands […] -
18 Mar
It’s Always Mom’s Fault
Thank you Backoftheclass. This made my day. This and the gorgeous weather outside. Introducing: My Mom’s on Facebook [youtube=http://www.youtube.com/watch?v=o_QePidL750] -
04 Dec
Inappropriate Facebook Updating
What is this social media world coming to… [youtube=http://www.youtube.com/watch?v=PbyCAb_Hao4] -
02 Dec
Facebook updates privacy settings
If you logged into your Facebook account today, you saw a letter from Mark Zuckerberg. Most of you probably clicked “close,” went on with your Farmville-ing and missed the 3 major announcements. So I will update you. 1. Facebook has surpassed 350 million users 2. Facebook with be doing away with regional networks because too […] -
10 Nov
My Sunday Morning and the Boston Globe
Adam Here: On Sunday morning I woke up before the kids, grabbed my cup of coffee, sat at the kitchen table and read the Boston Globe section by section, folding and flipping while the tips of my fingers slowly turned gray… Wait wait wait, that isn’t exactly how it went. With mug in hand, I […] -
09 Oct
Facebook—Should Clients/Potential Clients be my Friend?
Adam here: Over the past year I have had the opportunity to speak to people about Social Media: some excited about the advantages, others pondering the disadvantages, and most apprehensive about taking the step. One question I get every time is “Do you let clients and potential clients see all your personal info and pics […]