Category: Digital Marketing

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16 Mar

Local Radio vs. Digital Audio Advertising
The rise of audio streaming has caused a digital transformation regarding how consumers listen to music or spoken-word audio. Still, radio stations have spent a century as a viable advertising option.

By: strategis Advertising, Audio Advertising, digital marketing, iHeart Radio, Music Streaming, online media, radio, Radio Advertising, Spotify 0 Comment Read more
09 Dec

Holiday Shopping Season 2021: Trend Update
Over the past two years, the holiday shopping season has evolved from endless shopping trips at the mall to crossing your fingers that your online orders will be delivered in time. In the aftermath of COVID-19, the ways of holiday shopping have shifted exponentially, as the growing majority do their shopping online, leaving behind an […]

By: strategis Advertising, Bank Marketing, Credit Union Marketing, digital marketing, E-Commerce, Holiday Marketing, Holiday Trends, Holiday Trends 2021, news, online media, Seasonal Marketing, Social Media 0 Comment Read more
09 Nov

Reaching & Engaging the Next Generation of Financial Institution Customers
Younger generations provide financial security for the future and push further technological development and can be achievable with the proper methods for attracting, retaining, & nurturing this audience.

By: strategis Bank Marketing, Credit Union Marketing, Digital Banking Services, digital marketing, Engaging Young Audiences, gen z, millennials, New Media, Reaching Young Audiences, Snapchat, TikTok 0 Comment Read more
13 Sep

A Guide to Snapchat Advertising
Several features are available for businesses to utilize for advertising to Snapchat’s growing audience. Check out this guide to learn more about the capabilities and benefits of Snapchat’s advertising platform.

By: strategis Advertising, Apps, digital marketing, Mobile, Snapchat, Social Media 0 Comment Read more
07 Jun

2 Things To Do Today To Improve Your Website
GROWING WEBSITE TRENDS TO INCORPORATE IN 2021 Make It A Major Priority – Fast Load Times and Page Speeds: Want to keep viewers on your site longer and convert them? Well, don’t take speed for granted. It’s no surprise that one of the most important web design standards is super-fast load times. Quick loading times […]

By: strategis empty 0 Comment Read more
06 May

How Financial Services Must Shift to Meet Gen Z Banking Needs
As an entire generation raised on the internet comes of age, it’s time for financial service providers to pay attention if they want to compete for their business. While Millennials are known for not having the best saving habits, Gen Z’ers are being recognized for a more conservative approach to money. Having watched their parents […]

By: strategis Banking, credit unions, digital banking, digital wallet, Finance, gen z, Marketing, Mobile Banking, personal finance 0 Comment Read more
24 Mar

Top 4 Ways to Use Your Stimulus Money
With President Joe Biden’s $1.9 trillion stimulus package – the American Rescue Plan Act of 2021 signed into law; many Americans have received a third stimulus check. Eligible individuals can expect to receive $1,400, with eligible households receiving $2,800 per couple and an additional $1,400 per dependent. The new legislation provides a qualified – family […]

By: strategis Covid, Money, Stimulus, Stimuluscheck, Stimuluschecks, Stimulusmoney, Stimuluspackage 0 Comment Read more
23 Feb

4 Proven Steps to Maximize Credit Card Rewards for Travel Redemption
If you’re anything like me, the distant memories of Mexico’s sandy beaches are slowly fading away. Most of us have been staying put since the pandemic started – almost a year ago now and while vaccines have been widely developed, there’s still a long road ahead of us until we return to “some form of […]

By: strategis Airlines, AirMiles, Credit Cards, digital marketing, Marketing, Miles, Points, Travel, Travel Redemption, Travel Rewards, Traveling, Vacations 0 Comment Read more
02 Aug

5 Essential Elements of a Successful Digital Campaign
A successful marketing campaign is the bridge between a great product or service and potential customers in need. When done correctly, a marketing campaign provides a roadmap to the customer that leads to a successful conversion. So, what are the building blocks needed to construct a great campaign guaranteed to drive new business? Solid Research […]

By: strategis empty 0 Comment Read more
15 May

How to Calculate Your Marketing ROI
The discussion of return on marketing investment and how to measure has been around since companies first started investing good money into building awareness and image through marketing efforts. This has generated much debate as there is no consensus on how to calculate return on marketing dollars. Far from the debate, the advent of digital marketing has […]

By: strategis empty 0 Comment Read more