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29 Sep
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23 Oct
Great tool – Alltop
I stumbled across this site and thought it had a great point of difference. Instead of just answering a question like “How many Twitter accounts are there?” they drill deeper and answer the question, “What are the profile of Twitter users?” They do this by collecting the headlines of the latest stories from the best […] -
16 Oct
Losing… : < (
There is nothing we hate worse than losing. (Ok, maybe not getting the opportunity to fairly compete when you are well suited to do so.) Reason being we only compete when we have at least a 70% chance of winning. We understand losing is a part of life and especially in our industry, but why give […] -
02 Oct
I will be a Follower of McDonald’s on Twitter…
I am probably the only true fan of McDonald’s in the office. Making my daily morning trip for hotcakes and sausage. Grabbing a double cheeseburger without the cheese on my way to an appointment. Now starting on Monday I will be able to follow my favorite quick service brand on Twitter. Always careful with their […] -
18 Sep
More with less…
More with less is the war cry of most Marketing professionals today. In today’s tight economic times marketing budgets are stressed to the max. If lucky your budget has stayed flat, but in most cases they have been slashed. And on top of doing more with less we are also charged with understanding the effectiveness […] -
07 Aug
Don’t just take it from us… Take it from Karen E. Klein
Don’t just take it from us that social communications can transform how you do business and how you can grow. Karen Klein from Businessweek penned a great article “How to Use Social Media to Promote Your Business”. -
31 Jul
Highly active Social Communications Platforms translate into increased revenues.
No doubt many companies are now looking into social communications as their primary marketing driver. Today’s marketing war cry do more with coupled with shrinking marketing budgets are huge influencers for that migration. Engagement report by Wetpain and the Fluent report by Razorfish highlight the fact that brands with a high level of social media […] -
05 Jun
Time well spent going niche…
Is it better to spend time and a significant amount of effort in landing your content on Digg or pitching smaller niche social media outlets? As everyone knows a placement on the front-page of the Digg could catapult you to uber SoMe celebrity status. But it comes with a cost and is that cost worth […] -
22 May
Beware of the Social Media Charlatans
For months we have been discussing amongst ourselves at the agency how these posers are infiltrating the social space. This post does a great job. Check it out. http://www.pcworld.com/businesscenter/article/165227/beware_the_social_media_charlatans.html -
14 May
Craigslist Discontinues Erotic Services for Adult Services Category
It was only a matter of time that the altruistic nature of Craigslist was to meet head on with the harsh realities of the real world. If you haven’t heard yet Craigslist will no longer have an Erotic Services category to be replaced by Adult Services. There will now be a fee to post […]