Category: social marketing

  • 22 Oct

    Linkbait: What is it and Why Use it?

    The ultimate goal when crafting digital content should always be to gain substantial traffic; you want as many people liking, sharing and engaging with your work as possible. When exceptional content is produced, exceptional spikes in client/reader/subscriber interest or interaction can be expected. However, creating great content is not always an easily attainable task; countless […]
  • 22 Mar

    Don’t Believe the Hype: The Game Hasn’t Changed, Just the Players

    Studies abound on the web about the latest trends in digital marketing, from influencer marketing and AI to martech and adtech. While it’s important to stay up to date with tendencies and technologies that industry competitors will be taking advantage of, what is often missed is the why instead of just the how. The fundamentals […]
  • 25 Jan

    The Top 3 Super Bowl Ads That Did Marketing Right

    As fans around the country head to the supermarket to stock up on wings and chips in preparation for the Super Bowl, businesses will enjoy a welcome surge after a post holiday lull. Over 100 million people get together in living rooms across the country to cheer on their team or hope for revenge on […]
  • 16 Jan

    Making Your Brand More Human?

    With an abundance of  digital technology at our fingertips, it is now easier than ever to target and reach customers. And although technology can direct us to a customer, it is up to us to keep them! This is when we are called to “be human”. Making your brand more human increases your chances of creating […]
  • 16 Mar

    How to Identify Fake Social Selling Consultants

    With the advent of social media platforms, social selling emerged as one of the strategies for carrying promotional messages. Businesses are increasingly using social media sites to reach their clients and appeal to prospects. However, every business should know what to look for in social selling consultants. The following characteristics can help you identify a fake social selling expert. They do […]
  • 29 Apr

    Selling Social Selling to Others In Your Company: the DO’S and DON’TS

    Not everyone understands or believes in the value of social selling. Perhaps they are too busy to learn a new process, or just want to stick to the sales tactics they have always used. Whatever the reason, executing social selling strategies can run into big obstacles. Since it is such a powerful tool to attract and […]
  • 24 Nov

    Learn the Difference Between Social Selling vs. Social Media Marketing

    In this digitally-dominated age, it can be tempting to lump together terms like social selling and social media marketing because they sound like they are accomplishing the same thing.  They definitely are not.  In fact, the goals are very different.   The objective of social selling is to create relationships while social media marketing is all about reach.  […]
  • 23 Jun

    Bank Marketing Ideas That Help You Stand Out: Social Media Contests

    <div class=”hs-featured-image-wrapper”> <a href=”http://blog.strategisadv.com/bank-marketing-ideas-that-help-you-stand-out-social-media-contests” title=”” class=”hs-featured-image-link”> <img src=”https://blog.strategisadv.com/hubfs/bcu_fundsForFun_fangate.jpg?t=1528364276790″ alt=”Bank Marketing Ideas That Help You Stand Out: Social Media Contests” class=”hs-featured-image” style=”width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;”> </a> </div> <p>When it comes to bank marketing ideas, a novel approach that helps to expand your brand presence online is a social media contest. Creating a […]